Quite often we have talked at length in the past, about choosing the right colours for your house, both internally and externally, but until now, we’ve never looked at the bigger picture.
Colour schemes are considered at a town planning level too.
Colours are so important for many reasons, not just our own personal preference, but people who work in town and urban planning also have to consider colours, especially for the reasons that first spring to mind such as listed buildings, conservation areas, and places of specific interest.
Colours in urban areas can make a bigger difference than you think!
We spoke last week about how certain colours, used in decorating your home can make you feel, but did you know that the use of colours in planning, has far reaching effects, some of which we don’t even realise until it is pointed out to us!
Town planning is an exact science in itself, something the editor does not profess to be an expert at, but when it comes to colours, we DO know a thing or two about what works, what doesn’t work, and WHY.
Specific uses of colours in buildings around the world.
There are many instances where colours, used in a certain way, are deliberate, to either indicate something important that we should look at, or a more subtle approach, where the colours around us in the built environment make us feel or act in a certain way, but unconsciously, rather than conscious and apparent. (Obvious).
Bengal gets a change of scene.
A good example of this is Bengal next to India, where, after years of communist rule, with RED buildings everywhere, symbolising the ideology of the communist movement, the recent change of government and the appointment of chief minister Mamata Banerjee, a decision was taken to remove the red from everything, with of course far reaching implications for the ideology and “mind control” of the state there.
Swiftly, plans were drawn up to remove the “Marxist” red and replace with different colours. This wasn’t personal opinion or preference, this was done for a reason!
Red buildings were painted green, buses were changed to blue and white, and in an earlier decree, she ordered all buildings in areas of Kolkata in blue-and-white so that it lends uniformity to the former British India capital. This came after railways stations and kiosks on platforms had already been painted in green after Banerjee became the railway minister in 2009.
This example clearly explains how the use of colours in town and urban planning can change the entire mindset of a population, getting rid of the communist era red, in favour of green, a more pleasing colour, but the personal preference of the minister also became apparent, but the outcome seemed positive.
Meanwhile, back here in the UK……….
THE CAISTOR PAINTING SCHEME
A small town in Lincolnshire in the early 90’s launched a very innovative scheme to paint the towns houses, in keeping with the lovely surroundings, in the hope that civic pride would take precedent after the houses had been painted.
It regenerated an area of the town that had many conservation and listed buildings, and it shows keeping the colours of these houses lent itself to enhancing the environment. I have no idea what happened in the years after this but if anyone from the town is reading this, please get in touch.
Colour planning in New towns.
After the 2nd world war, many new towns in England were planned to cope with the replacement of damaged housing and communities, and the establishment of new areas to live and work. Careful thought had to be put in to colour schemes, highlighting how important it was, even for an “identity” and shared feeling of belonging that the new towns were trying to foster
Colour can give a feeling of “Belonging” and using colours in clothing, such as uniforms, for school children, and also the workplace, identifies and groups individuals, with a shared purpose.
“Can You think of instances where colour is used, and you never took any notice?”
Until now? (Hopefully!)
Cockermouth, After the deluge……..
Some of you may remember the disastrous floods in Cockermouth, Cumbria, an area we are well known in, and have painted some lovely properties around this area.
On the 19th of November 2009, the rivers in the area, the Cocker and Derwent, which join into the town of Cockermouth, rose to a level that flooded much of the town, leaving huge amounts of destruction, and most of the shops, restaurants and pubs in the town completely wrecked.
Help is at hand….
The people of the town had a massive clean up operation to deal with, and imagine the negative effect it had on the towns people too.
A paint company (not us, sorry!) offered to help and, with the help of the council, sold paint to the towns people, and the council works dept, at a ridiculously cheap price, to help them repair, repaint and brighten up this damaged town.
Reports at the time stated:
Jonty Chippendale, Chairman of the Cockermouth Chamber of Trade, said: “This is a great offer which, along with the shop fronts scheme, will make a real difference to the look of Cockermouth. My own shop – The Toy Shop – will be one of the first to take advantage of it.”
Darren Ward, of the Cockermouth and District Civic Trust, said: “The offer allows us to extend our aims to enhance Cockermouth town centre to include not just the betterment of shop fronts but also improvements to the whole building facades.
Dramatic examples of how colour can change the appearance of a street are already noticeable in Main Street and Market Place. This is a significant opportunity to create a joyful and truly inspiring town centre.”
So good came after bad, and a coat of paint across flooded shops and homes in the town, brought back a sense of pride, and a sense of moving on and looking to the future.
It’s amazing that something in a tin, can do so much more than just add colour to a wall.
Spanish village painted blue for the smurfs!
When the recent children’s movie “The smurfs” (or los pitufos in Spanish), was released, the film company looked for a village in Spain who would agree to have their homes all painted in smurf blue!
Bizarrely the people of Juzcar all agreed, and after the promotion for the movie ended, the people in the town were asked if they wanted the colour to stay, and they voted yes!
So what was a simple but clever promotional stunt, ended up transforming a run down village into a hotbed of tourism, and the money keeps on rolling in, all down to colour!
Brightly painted houses for Marine navigation.
Yes even old salty sea dogs like gaudy colours on the houses in their home port as, before radar and radio were invented, the only way many sailors could get back to their home port was to spot brightly painted houses on the shore and head back in that direction!
Examples of this can be seen at Skerries, Ireland, Whitehead, ulster, and Villajoyosa, Spain.
As you can see, colour plays a very important part in our lives. Not just the colour we choose for our own houses, but pay attention to the bigger picture as colours can have a much more far reaching effect on our lives than you think!
Bring some colour back in your life with never paint again!
To book a free colour consultation for your home exterior decorating project, why not give the NEVER PAINT AGAIN team a ring today?
They even pay for the call, so it wont cost you a penny to find out how a coloured exterior wall coating on your home can change far more than just the appearance of the house!
Phone them today on (0800) 970 4928